Academy
Learn the fundamentals of modern marketing measurement
Lifesight Academy is an educational platform focused on modern marketing measurement. It offers courses that help professionals master data-driven marketing techniques such as Marketing Mix Modeling (MMM), Multi-Touch Attribution (MTA), and Incrementality Testing. These tools enable marketers to measure and optimize their campaigns effectively.
The academy provides foundational and advanced courses, helping users improve their marketing analytics skills, make informed decisions, and boost career growth in a privacy-conscious digital environment.
Explore the Lifesight Academy: <https://www.lifesight.io/academy>
Courses
We've launched 1 course to date:
- Modern Marketing Measurement Foundations - This course is catered around learning the basics of marketing measurement principles.
Updated 11 months ago