Experiments

The Experiments dashboard gives you an overview of all the experiments run on Lifesight.

Key Components

1. Name - The name of the Experiment you set while creating an experiment
2. Outcome/KPI - Mentions the outcome KPI the experiment was run for (could be Revenue, Conversions, Store Lift, etc)
3. Platform - Mentions the platforms on which the experiment was run.
4. Status - Indicates the current stage of the experiment.
5. Test Date - Shows the planned or executed period for the experiment

Experiment status in Lifesight

Icon	Indication	Description
	Finding Markets	Identifying suitable markets for the experiment.
	Awaiting Data	Waiting for data collection to begin or complete.
	Markets Ready	Markets have been successfully set up for the experiment.
	Completed	The experiment has finished running and results are available.
	Running	The experiment is currently active and collecting data.